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Storm International is the First Company in Russia to install ATRONIC’s Chain Reaction™
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2008/07/11
Storm International is a gaming operator that is always looking for a greater variety of services and opportunities to provide its customers with a better playing experience. They found just the right ingredients with ATRONIC’s Chain Reaction™ Mystery Jackpot link.
Seeking new technologies and being open for experiments is synonymous with Storm International, which led to the decision to introduce a new Mystery Jackpot concept into their casino in the form of ATRONIC’s Chain Reaction™.
Chain Reaction™ is based on the principle of giving customers the feeling of team spirit in that when someone hits the jackpot all participants have a chance to share in the prize and even multiply it for the main winner, as ATRONIC says, “No jealousy for the winner, just the fun of participating and sharing in the win!”
The Chain Reaction™ installation at Storm International is the first of its kind in Russia. Installed in Storm’s Moscow casino, Udarnik, players enjoy the excitement on eight ATRONIC e-motion™ cabinets supported by a variety of new game titles from the ATRONIC library.
The new concept has attracted players’ attention immediately and has started to gain popularity among casino guests. “While guests experience a new way of ‘being a part of winning mysteries’, we get the benefit of added activity on our casino floor,” commented Jose Da Silva Rocha, Slot Director for Storm International.
ATRONIC Systems´ Sales Director Simon Dorsen added: “Chain Reaction creates excitement on the floor, produces a group feeling among the players and increases the tension during the jackpot hit period. Storm International’s experience along with other casinos has proven the success of this new concept of shared wins.”
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